Together we’ll build successful, sustainable programs

A new kind of coaching & teaching tool.

Focus on long-term success

  • Measure hustle — concentration and effort
  • Build a culture of accountability
  • Develop your student-athletes into better people

As an athletic director, I love when I watch players give everything they’ve got, and I love when I watch a coach build courage by encouraging great effort. Now, Focus gives us an opportunity for a coach to be able to measure that hustle and see the heart of the player in the unseen, little, behind-the-scenes things.

Mike Ellson, Athletic Director, Christian Presbyterian Academy

Thank you again to both of you for all you do to help athletic directors and coaches to build a culture that our student-athletes can implement daily!

Patrick Miller, Athletic Director, Northeast Middle School

We’ve done our research.

Through interviews and surveys with championship-level coaches, we’ve learned exactly what coaches want in order to build long-term success within their program. This 3 min video shares it all!

We have loved using the Focus app this season to track and chart the small details that make our system effective. We are able to teach and present data on controllable actions that directly contribute to our offensive and defensive consistency and success. We have already seen incremental improvements individually and as a team!

Carly Thibault, Women’s Basketball, University of Minnesota

Focus has been very beneficial and a great addition for our program to track numbers, track performance, and give our players hard evidence to accompany film to help us grow collectively. We are in a data driven game and the more data a team can have to track progress, aids in the development and growth of a program. Focus is a fun, interactive way for our kids and staff to be on the same page and to hold each other accountable by the numbers.

Van Green, Men’s Basketball, Rice University

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Recent Posts

One HS Baseball Player’s Story: How to Measure One Swing at a Time

One HS Baseball Player’s Story: How to Measure One Swing at a Time

This spring, Fenwick High School Varsity Baseball used a unique approach to measure the behaviors of their hitters. These measurements were taken game-to-game and in real time with the Focus app. Fenwick Coach Chris Stratton shared: “Early in the implementation of...

Measuring Hustle Changes Athlete Behaviors

Measuring Hustle Changes Athlete Behaviors

A men's basketball coach in the Mid-American Conference asked me to do a Focus evaluation on rebounding for their team. He wanted me to track two hustle stats: if players blocked off and if designated players stepped hard to the offensive glass. I evaluated three...

Why you need Focus when you’re Losing

Why you need Focus when you’re Losing

As coaches and leaders, how do we sustain our team's hope and energy in times of struggle and defeat? Unfortunately, this is easier said than done as making a mistake and/or losing a game often results in discouraged athletes, which in turn, creates a cycle of...

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As leaders, we have an opportunity to help improve the lives of those surrounding us. Whether we are business leaders, community leaders, athletic directors, or coaches, we can and do impact those on our “team.” Whether you are intentional or not, you are…