Together we’ll build successful, sustainable programs

A new kind of coaching & teaching tool.

Focus on long-term success

  • Measure hustle — concentration and effort
  • Build a culture of accountability
  • Develop your student-athletes into better people

As an athletic director, I love when I watch players give everything they’ve got, and I love when I watch a coach build courage by encouraging great effort. Now, Focus gives us an opportunity for a coach to be able to measure that hustle and see the heart of the player in the unseen, little, behind-the-scenes things.

Mike Ellson, Athletic Director, Christian Presbyterian Academy

Thank you again to both of you for all you do to help athletic directors and coaches to build a culture that our student-athletes can implement daily!

Patrick Miller, Athletic Director, Northeast Middle School

We’ve done our research.

Through interviews and surveys with championship-level coaches, we’ve learned exactly what coaches want in order to build long-term success within their program. This 3 min video shares it all!

We have loved using the Focus app this season to track and chart the small details that make our system effective. We are able to teach and present data on controllable actions that directly contribute to our offensive and defensive consistency and success. We have already seen incremental improvements individually and as a team!

Carly Thibault, Women’s Basketball, University of Minnesota

Focus has been very beneficial and a great addition for our program to track numbers, track performance, and give our players hard evidence to accompany film to help us grow collectively. We are in a data driven game and the more data a team can have to track progress, aids in the development and growth of a program. Focus is a fun, interactive way for our kids and staff to be on the same page and to hold each other accountable by the numbers.

Van Green, Men’s Basketball, Rice University

The Coach & The Geek: Building a Kick-Butt Culture

This fictional story, written for leaders of all industries, follows the challenges of a college basketball coach about to lose his job. The team has talent, but the culture is trapped in a history of failure, negativity, and blame. Through fate, he meets a senior software manager (aka Coach Geek), and their unlikely partnership develops new approaches which change their team, their season, and their lives.

“Whether you are a team member, manager of a department, coach or senior management this book by Mark Adams, the coach and Jeff Van Fleet, the geek, offers a winning strategy for successful team building as well as insight into the process on how to reach new levels of success.”

Stay in Touch with us!

Every so often we send out the latest in coaching, leadership, and building a kick-butt culture. Have The Coach & The Geek delivered right to your inbox!

Recent Posts

Measuring Hustle Changes Athlete Behaviors

Measuring Hustle Changes Athlete Behaviors

A men's basketball coach in the Mid-American Conference asked me to do a Focus evaluation on rebounding for their team. He wanted me to track two hustle stats: if players blocked off and if designated players stepped hard to the offensive glass. I evaluated three...

Why you need Focus when you’re Losing

Why you need Focus when you’re Losing

As coaches and leaders, how do we sustain our team's hope and energy in times of struggle and defeat? Unfortunately, this is easier said than done as making a mistake and/or losing a game often results in discouraged athletes, which in turn, creates a cycle of...

The Coach’s ESPN Broadcast Schedule

The Coach’s ESPN Broadcast Schedule

Did you know Mark Adams (aka The Coach) is also an expert college basketball analyst on ESPN? Well, he is! Mark is currently in his 23rd season with ESPN and has some exciting games coming up. Make sure not to miss them by checking out his 2022 broadcast schedule…

Happy Holidays from The Coach & The Geek

Happy Holidays from The Coach & The Geek

It has been a wonderful year for our families, Lighthouse Technologies, and The Coach and The Geek.  We hope it has been for you too. From Jeff (The Geek) I spent this year learning more about myself, my internal paradigm (as Stephen Covey would call it), and getting...

Inspire your team to see their potential

Inspire your team to see their potential

As leaders, we have an opportunity to help improve the lives of those surrounding us. Whether we are business leaders, community leaders, athletic directors, or coaches, we can and do impact those on our “team.” Whether you are intentional or not, you are…